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Numatic cleans up: paper business cards are out

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Numatic International is one of the most recognisable names in professional cleaning. The British company — best known for the iconic Henry vacuum cleaner — has been developing and manufacturing robust, reliable cleaning machines for decades, serving sectors ranging from healthcare and education to logistics, hospitality and facility management. Numatic stands for quality that holds up day after day: products built to last years, not months.

But that philosophy goes beyond the machines themselves. Numatic takes sustainability seriously and looks critically at every part of how the business operates — including the seemingly small things. Like business cards.

Paper business cards: more hassle than they’re worth

Anyone who has managed business cards for an organisation knows the problem. You order a fresh batch, and before you know it they’re either all gone — or you’re left with a pile nobody needs anymore. Someone changed roles, a phone number was updated, a department got a new name. Result: the existing cards go straight in the bin and the whole ordering process starts again.

For Numatic, this was a familiar frustration. But the problem ran deeper than a logistical annoyance. Paper business cards simply no longer fit who Numatic is as an organisation.

Numatic

Numatic stands for sustainability and is actively committed to the climate. Paper business cards no longer fit that picture, which is why we went looking for a more sustainable alternative.

Marielle Zeiss

Marketing & Communication

Ease of use made the difference

When searching for a digital solution, Numatic quickly landed on Wizard Card. And the choice wasn’t a difficult one. What stood out straight away was how easy it was to use: all the digital options neatly bundled in one place, simple to manage through the Card Manager.

“What appealed to us most was the ease of use. The various digital options are clearly bundled together and easy to adjust via the Card Manager.”

No complicated system, no lengthy onboarding. Just a practical tool that does what it’s supposed to do.

Five minutes and it’s done

The switch to digital business cards made an immediate difference at Numatic. Where a role change or update to contact details used to trigger a whole new ordering round, it’s now a matter of minutes.

On top of that, Wizard Card provides insight into how often employees actually use their card — a small but valuable piece of data that simply wasn’t available with paper cards.
Numatic also opted for the additional wallet option, making it even easier to share contact details. The cards are now not just functional, but also a professional and modern way to present the company.

“Everything is now much easier and more organised than with paper business cards. When roles or other details change, it’s sorted within five minutes and immediately visible on the digital card.”

Digitale visitekaartjes Numatic Henry

Enthusiastic reactions from clients and contacts

Internally, the digital cards were well received — although it took some getting used to for part of the team at first. That changed quickly once they started using the cards actively. Now, the feedback is overwhelmingly positive.

And outside Numatic, they turn heads too. Clients and contacts react with enthusiasm and curiosity about how it works. The digital card has become more than just a handy tool — it’s a conversation starter that fits the story Numatic wants to tell.

With Wizard Card, we share our contact details in a professional, modern and sustainable way.

Marielle Zeiss

Marketing & Communication

A great working relationship

Numatic is equally positive about working with Wizard Card. The team is described as friendly, quick to communicate and always helpful. Short lines, no fuss.

For a company like Numatic — one that prides itself on reliability and service — that’s exactly what matters.

Great! The Wizard Card team is friendly, communicates quickly and is always very helpful.

Marielle Zeiss

Marketing & Communication

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